A Look Inside
Overview
This book with its ten rules, offers a down to earth, honest exploration of entrepreneurship, innovation and business leadership.
Drawing from the author’s hard won personal experiences and the accounts of brilliant entrepreneurs and leaders from across the globe, it uncovers how these changemakers have successfully disrupted industries, transformed government departments, and given existing businesses a formidable edge. The stories of individuals, including a Vietnamese migrant-turned-award-winning entrepreneur, a pioneering cardiologist, a trail blazing global Venture Capitalist and more, form the backbone of the narrative.
Why now?
At a time of transformative change and economic unpredictability, this book is both timely and essential. It provides invaluable insights into the minds of global disruptors and outlines a roadmap to successful entrepreneurship and driving innovation in established companies. Its value goes beyond inspiring the current generation of leaders in difficult times. It also serves as a beacon of hope and practical wisdom for individuals feeling ensnared in the daily grind and yearning to chart their own entrepreneurial journey. To make their own hustle matter.
Contributors
Professor Ian Wilcox MB BS BMedSci PhD FRACP FCSANZ FACC
Professor John F Fraser, MB.ChB PhD FRCP (Glas) FFARCSI FRCA FCICM FELSO
Professor Shantanu Bhatacharya B. Tech EE MS PhD
Dr Rupa Athreya BA (Hons) Oxon, BA (Hons), PhD
Professor Talal Yassine OAM LLB LLM MBA
Mr Joseph Healy MSc (Psychology and Neuroscience), MA (Contemporary Chinese Studies), MSc (International Mgmt in China), MBA, MBA (Banking), MSc (Finance)
Ms Van Le BCom, LLB, BPsych (Hons), APS
Mr Thomas Vikstrom BSc MSc Mech Eng
Mr Hussein H Rifai BSc EE, MBA
Mr Patrick Schmid BSc MSc
Mr Nick Dowling BCA, BA (Hons)
Ms Karen Orford BA Communications (Hons)
The book unfolds over 10 practical,
fun to understand rules:
Rule 1
Get in the Arena
Embark on a journey of transformation and take that crucial first leap into the world of Entrepreneurship and Innovation.
Rule 2
Master the Art of the Rebound
Resilience is key. Hear the hard earned personal narratives and lessons on maintaining grit in the face of adversity, inspiring you to persist and rise above all challenges.
Rule 3
Don't Let the B Team In
Choosing the right team is vital. Become the watchful shepherd, selecting talent that adds value and drives progress, not confusion or conflict.
Rule 5
Investors? Be careful what you wish for
Not all investment is beneficial, not all investors are benefactors. The battlefield stories and insight of entrepreneurs and innovators that have gone before helps distinguish between nurturing and predatory backers, ensuring you choose partnerships that genuinely supports your venture.
Rule 6
Vox Populi, Vox Dei
Understanding the market is crucial. Learn why traditional marketing often fails and how to ensure yours succeeds by truly listening to and valuing the voice of your customers.
Rule 8
AI Changes Everything
Embrace the ongoing technological revolution. Learn to leverage AI to stay ahead in this competitive era, or risk being left behind.
A Look Inside
Overview
This book with its ten rules, offers a down to earth, honest exploration of entrepreneurship, innovation and business leadership.
Drawing from the author’s hard won personal experiences and the accounts of brilliant entrepreneurs and leaders from across the globe, it uncovers how these changemakers have successfully disrupted industries, transformed government departments, and given existing businesses a formidable edge. The stories of individuals, including a Vietnamese migrant-turned-award-winning entrepreneur, a pioneering cardiologist, a trail blazing global Venture Capitalist and more, form the backbone of the narrative.
Why now?
At a time of transformative change and economic unpredictability, this book is both timely and essential. It provides invaluable insights into the minds of global disruptors and outlines a roadmap to successful entrepreneurship and driving innovation in established companies. Its value goes beyond inspiring the current generation of leaders in difficult times. It also serves as a beacon of hope and practical wisdom for individuals feeling ensnared in the daily grind and yearning to chart their own entrepreneurial journey. To make their own hustle matter.
Contributors
Professor Ian Wilcox MB BS BMedSci PhD FRACP FCSANZ FACC
Professor John F Fraser, MB.ChB PhD FRCP (Glas) FFARCSI FRCA FCICM FELSO
Professor Shantanu Bhatacharya B. Tech EE MS PhD
Dr Rupa Athreya BA (Hons) Oxon, BA (Hons), PhD
Professor Talal Yassine OAM LLB LLM MBA
Mr Joseph Healy MSc (Psychology and Neuroscience), MA (Contemporary Chinese Studies), MSc (International Mgmt in China), MBA, MBA (Banking), MSc (Finance)
Ms Van Le BCom, LLB, BPsych (Hons), APS
Mr Thomas Vikstrom BSc MSc Mech Eng
Mr Hussein H Rifai BSc EE, MBA
Mr Patrick Schmid BSc MSc
Mr Nick Dowling BCA, BA (Hons)
Ms Karen Orford BA Communications (Hons)
The book unfolds over 10 practical,
fun to understand rules:
Rule 1
Get in the Arena
Embark on a journey of transformation and take that crucial first leap into the world of Entrepreneurship and Innovation.
Rule 2
Master the Art of the Rebound
Resilience is key. Hear the hard earned personal narratives and lessons on maintaining grit in the face of adversity, inspiring you to persist and rise above all challenges.
Rule 3
Don't Let the B Team In
Choosing the right team is vital. Become the watchful shepherd, selecting talent that adds value and drives progress, not confusion or conflict.
Rule 5
Investors? Be careful what you wish for
Not all investment is beneficial, not all investors are benefactors. The battlefield stories and insight of entrepreneurs and innovators that have gone before helps distinguish between nurturing and predatory backers, ensuring you choose partnerships that genuinely supports your venture.
Rule 6
Vox Populi, Vox Dei
Understanding the market is crucial. Learn why traditional marketing often fails and how to ensure yours succeeds by truly listening to and valuing the voice of your customers.
Rule 8
AI Changes Everything
Embrace the ongoing technological revolution. Learn to leverage AI to stay ahead in this competitive era, or risk being left behind.
A Look Inside
Overview
This book with its ten rules, offers a down to earth, honest exploration of entrepreneurship, innovation and business leadership.
Drawing from the author’s hard won personal experiences and the accounts of brilliant entrepreneurs and leaders from across the globe, it uncovers how these changemakers have successfully disrupted industries, transformed government departments, and given existing businesses a formidable edge. The stories of individuals, including a Vietnamese migrant-turned-award-winning entrepreneur, a pioneering cardiologist, a trail blazing global Venture Capitalist and more, form the backbone of the narrative.
Why now?
At a time of transformative change and economic unpredictability, this book is both timely and essential. It provides invaluable insights into the minds of global disruptors and outlines a roadmap to successful entrepreneurship and driving innovation in established companies. Its value goes beyond inspiring the current generation of leaders in difficult times. It also serves as a beacon of hope and practical wisdom for individuals feeling ensnared in the daily grind and yearning to chart their own entrepreneurial journey. To make their own hustle matter.
Contributors
MB BS BMedSci PhD FRACP FCSANZ FACC
MB.ChB PhD FRCP (Glas) FFARCSI FRCA FCICM FELSO
B. Tech EE MS PhD
BA (Hons) Oxon, BA (Hons), PhD
OAM LLB LLM MBA
MSc (Psychology and Neuroscience), MA (Contemporary Chinese Studies), MSc (International Mgmt in China), MBA, MBA (Banking), MSc (Finance)
BCom, LLB, BPsych (Hons), APS
BSc MSc Mech Eng
BSc EE, MBA
BSc MSc
BCA, BA (Hons)
BA Communications (Hons)
The book unfolds over 10 practical,
fun to understand rules:
Rule 1
Get in the Arena
Embark on a journey of transformation and take that crucial first leap into the world of Entrepreneurship and Innovation.
Rule 2
Master the Art of the Rebound
Resilience is key. Hear the hard earned personal narratives and lessons on maintaining grit in the face of adversity, inspiring you to persist and rise above all challenges.
Rule 3
Don't Let the B Team In
Choosing the right team is vital. Become the watchful shepherd, selecting talent that adds value and drives progress, not confusion or conflict.
Rule 5
Investors? Be careful what you wish for
Not all investment is beneficial, not all investors are benefactors. The battlefield stories and insight of entrepreneurs and innovators that have gone before helps distinguish between nurturing and predatory backers, ensuring you choose partnerships that genuinely supports your venture.
Rule 6
Vox Populi, Vox Dei
Understanding the market is crucial. Learn why traditional marketing often fails and how to ensure yours succeeds by truly listening to and valuing the voice of your customers.
Rule 8
AI Changes Everything
Embrace the ongoing technological revolution. Learn to leverage AI to stay ahead in this competitive era, or risk being left behind.